Nom.sg

This CNY-must-eat now comes in supersized and huggable plush cushions! With no expiry date and best still, zero calories, these cushions alsoinstan...

A quintessential Orchard Road treat peddled by mobile ice cream vendors, these fluffy ice cream sandwiches are a delight on a hot day! Ever wished ...

The gem biscuit cushion is inspired by the popular all-time-favorite colored icing biscuits. Didn't you once thought that they were too small and y...

Ice-cream uncles are the most common sighting of local street food culture today, selling their $1 - $2 ice cream from push carts. Available in cus...

Eeny, meeny, miny, moe, grab a keychain from Nom Nom! The zero calorie pineapple tart are now available in a tiny, 'squeezy' size! Use it as a keyc...

The Ang Ku Kueh Cushion is an XL cushion version of the Chinese pastry made of glutinous rice flour skin wrapped around a sweet filling. Its name i...

Recently named Singapore's national cake, the Pandan cake is a fragrant and soft chiffon cake. Our cushion plays the part in super size, just witho...

Happiness is a jar of hazelnut spread; even more so if it is large and huggable!- 100% brand new and good quality- Cute and cuddly cushion / plush-...

An upsized loaf of bread, this cushion is an apt reminder about the importance of bread-fast and how it is the most important meal of the day!- 100...

Dango, a sweet Japanese snack made from rice flour, is eaten year-round. You can now carry it along with you as you travel! - 100% brand new and go...

We have replicated the Ang Ku Kueh to match their real-life size and shape, making them perfect for bringing imaginative play to life! Whether you ...

Wa Ko Kueh is a popular treat at Pasar Malam (night markets) and we've made them even more enjoyable for pretend play by offering them in 5 vibrant...

Transformed into cute, miniature felt toys, our beloved gem biscuits are sure to delight your children! Revisit nostalgia by engaging in imaginativ...

Are you familiar with Satay? This beloved Malay dish is a favorite among Singaporeans (and visitors!) and we have brought it to life with a playful...

The ubiquitous good morning towel is a symbol of the hardworking Singaporean and has become one of our beloved symbols of nostalgia. Now, it takes ...

The mythical merlion, the legend of grand proportions and ambitions of Singapura (singa meaning lion, and pura meaning city in sanskrit) is now a c...

Oh my gosh! While it doesn't literally translate to “Oh my gosh!”, it's used more of an expression of shock. Did your favourite nom souvenir just s...

You can now bring a handful of cuddly cheer on your travels with the Merlion ChouChou Mini keychain. The endearing reincarnation of the mythical Me...

Singapore's most iconic culinary dishes are now artfully recreated into a collection of Recipe Plates. Rekindle your sweet and savoury memories whe...

Our Famous Merlion ChouChou now comes in Baby Pink and Baby Blue colors! Available in multiple expressions, they make lovely companions for your ba...

The mythical Merlion, the legend of grand proportions and ambitions of Singapura (singa meaning Lion, and pura meaning city in Sanskrit), has alway...

Our Famous Merlion ChouChou now comes in Baby Pink and Baby Blue colors! Available in multiple expressions, they make lovely companions for your ba...

Oh my gosh! While it doesn't literally translate to “Oh my gosh!”, it's used more of an expression of shock. Did your favourite nom souvenir just s...

The nostalgic colourful snack we loved when young, Ice Gem biscuits are small bite-size biscuits with sugar icing. Choose your favourite gem biscui...

Good Morning Door Mat is a ubiquitous symbol of the hardworking Singaporean and has become one of our beloved symbols of nostalgia. Now, it takes o...

The ubiquitous good morning towel is a symbol of the hardworking Singaporean and has become one of our beloved symbols of nostalgia. Now, it takes ...

Not just your parents’ sister, “Auntie” is an endearing and respectful address for older women, instantly evoking an informal community bond which ...

Eeny, meeny, miny, moe, grab a keychain from Nom Nom! The zero calorie curry puffs are now available in a tiny, 'squeezy' size! Use it as a keychai...

The Peng Kueh (or Glutinous Rice Dumpling) is filled with savoury glutinous rice, and wrapped with skin made of rice flour. The recognizable pink h...