Local Kids Collection

The Singapore “Uncle” is often seen in singlet and pyjama pants. This soft onesie mimicks the look, with iconic Good Morning towel graphic over the...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Win your friends and relatives' money this Chinese New Year when you put on this series of CNY tees by Wet Tee Shirt. Designed in Singapore with lo...

Black Faced Rat. As black as when your 3rd and 6th auntie ask you if you have a bf or gf, when you are getting married, when are you having kids, w...

“Ah Ma” is a term of endearment for our elderly grandma. Back in olden days, they are usually clad in matching top and bottom with floral prints. T...

CUSTOMINE creates unique collections of prints that are adventurous, fun, stylish yet creative!  This romper is a funky & candy-colored print p...

CUSTOMINE creates unique collections of prints that are adventurous, fun, stylish yet creative!  This romper is a funky & candy-colored print o...

CUSTOMINE creates unique collections of prints that are adventurous, fun, stylish yet creative!  This romper is a funky & candy-colored print p...

CUSTOMINE creates unique collections of prints that are adventurous, fun, stylish yet creative!  This romper is a funky & candy-colored print o...

CUSTOMINE creates unique collections of prints that are adventurous, fun, stylish yet creative!  This romper is a funky & candy-colored print o...

CUSTOMINE creates unique collections of prints that are adventurous, fun, stylish yet creative!  Our collection of soft and soothing pastel colour ...

In Singapore, our conversations are often peppered with Hokkien words. A dialect that came when the residents of China's Fujian province migrated t...

In the past, and occasionally today, when friends knew you were Teochew, they often sang a ditty about how a private body part was red. No one quit...

In the past, countless locals were 'addicted' to Lei Dai Sor, a storyteller who spun out yarns in Cantonese. By featuring the names of everyday obj...

Hey, huat's up? Baby romper sizes now available   Additional Information MaterialDimensionsDesignerOrigin 100% Cotton, 100% HengRefer to size ...

Stacey Goes to the Peranakan Museum - Second Prize Winner, Samsung Kidstime Author's Award 2015 When Stacey accompanies her aunt to the Peranakan ...

Although most of us may know that our founding father is a “kek”, many may not be aware that there are different versions of Hakka. By featuring th...

Mum and Daddy says they will Heng this year because I bring them luck. Heng ah. baby romper sizes available   Additional Information MaterialDim...

About the Book Mei tossed and turned. She could not sleep; the night was too dark. Then she heard a gentle whisper. It was Adventurous Andy! Toge...

Mum and Daddy says they will Heng this year because I bring them luck. Heng ah. baby romper sizes available   Additional Information MaterialDim...

Everyone loves school outings and Stacey is definitely excited to visit the Indian Heritage Centre with her friends from school. Stacey doesn’t kno...

The newest title from the Stacey and the Museums series, available from November 2016! An exciting visit to the National Gallery Singapore awaits ...

Stacey dives into the exhibits at the Lee Kong Chian Natural History Museum and learns secrets from the past. Join her on her latest magical advent...

What better deal than a 2-in-1 product! A collaboration with Nissin 出前一丁 (Chu Qian Yi Ding), this tissue packet holder comes together with a coin p...